Where Reddit differs among its tech peers is in its striking dependence on its user base to keep things operational. Reddit must keep its users satisfied and its efforts to expand its limited (and already unpopular) advertising formats could send users packing. 98% of Reddit’s revenue is made up of advertising income. And of that, 26% came from just 10 ad clients in 2023. Investors will be watching this closely and expect more diversity sooner rather than later
Jfc, I got the “invitation” for the IPO.
If they’re sending it to me, the whole fucking thing is a bigger joke than I thought it was.
I realized I hadn’t deleted my account when they said that. Thanks for the reminder Spez!
I didn’t get one… What does that say about me haha