I dunno, CMake has one of the worst syntaxes I’ve ever seen, and despite that it’s one of the most popular languages used for C/C++ build scripting. This is because it has certain technical benefits compared to its competitors. I’m certain that having “bad” syntax is a disadvantage but it’s less important than other factors. Also I don’t think that Rusts syntax is universally disliked either.
If anything I think that the current rust discourse is a fad. I’m not sure what it is about rust that makes people have so strong opinions about it but I can’t wait for it to become a “normal” language so that people can chill about it a bit.