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Because you need to handle terrain other than a clear road. When you live somewhere that regularly gets a foot of snow overnight then having a bit of extra ground clearance is a must for navigating that. You also want a bit of extra ground clearance if you need to go off road regularly. The last thing anyone wants is to be out in the boonies and crack their oil pan on a tree stump or something.
Of course, far more people buy SUVs and trucks than actually need them. Also lite trucks would have been the better solution for most people who do actually need them if the EPA hadn’t killed them with poorly written standards. With the current wheelbase based efficiency requirements we’re left with the choice between sedans that drag the undercarriage on residential speedbumps or a Landbarge 9000 toddler slaughter special with worse sight lines than an abrams tank and the (lack of) fuel efficiency to match.
You joke but my dad once fell face first into a bonfire and blistered most of his face. When the skin grew back his dermatologist told him that a lot of people would kill for a skin treatment as good as what he wound up with. He was almost entirely blemish and wrinkle free when he healed.
You could probably manage the same with enough hot steam from an iron but it may take a bit longer.