TBH, I could see a viable angle in livestream-style QVC… with the proviso that the presenters are usefully interactive.

"Can you turn to the side so I can see how the shirt you're selling shirt looks from that angle" or "what do those four buttons on the doodad do?" It's approaching the experience of a store with helpful salespeople, only delivered remotely a la peak pandemic.

But that wouldn't scale to a huge audience, likely filled with trolls trying to convince the streamer to do something lewd or destructive.