In a surprising move, Apple has announced today that it will adopt the RCS (Rich Communication Services) messaging standard. The feature will launch via a software update “later next year” and bring a wide range of iMessage-style features to messaging between iPhone and Android users.

Apple’s decision comes amid pressure from regulators and competitors like Google and Samsung. It also comes as RCS has continued to develop and become a more mature platform than it once was.

  • Hephoh2@feddit.de
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    1 year ago

    They get a /lot/ of sales on bubble color.

    This is soooo weird for me. I mean, it's the content which counts?

    • edric@lemm.ee
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      1 year ago

      A lot of high schoolers and people who never grew up after that consider it a status symbol.

        • cm0002@lemmy.world
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          1 year ago

          Really? High schoolers who have been known to shame/bully/hold random things as status symbols that most grown adults wouldn't even give a second thought to?

          Lmao, they definitely do and I've even seen it first hand in a past life as a substitute. There's also plenty of articles and surveys to confirm it

          • KrummsHairyBalls@lemmy.ca
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            1 year ago

            Plus dating apps. When I used to be on Tinder, a bunch of girls stopped talking to me once we moved off Tinder and my bubble showed up green lmao.

    • die444die@lemmy.world
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      1 year ago

      Thats because it’s just not true that people care about bubble color. Or at least no one I’ve ever encountered at least. The way people talk about it on here you’d think kids were killing themselves because they have an android phone and no one with iPhones will talk to them.

      • Player2@sopuli.xyz
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        1 year ago

        Not sure if you're serious, but as someone who graduated a US high school just a few years ago, yes young people actually do care about stupid things like this. Real otherwise completely normal seeming people discriminate based on bubble color.